51
poached egg moulds
Worth a lookShows beatable incumbent ratings (3.6★), but prices mostly outside the sweet spot ($2.98–$15.81) keeps it on the watch list.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Great52%top-5 brand share — no brand owns this niche
Conversion
Good6.1%search→purchase rate — share of searches ending in a sale
Review moat
Good864.41avg incumbent reviews — the moat a new listing must climb
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£6.87avg listing price — sweet spot $15–$100
Growth
Bad-19.4%90-day search growth — must beat 0% to launch
Market size
Bad£35K£35K/yr · 85K searches
Price range
Bad£2.98–£15.81cheapest to priciest tracked listing — scored on the share inside $15–$100