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67

plastic cocktail glasses

Worth a look

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 30Growth 74Conversion 58Competition 80Returns 92Price range 53Avg price 41Brand share 79Review moat 86Quality gap 76

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great285.17

avg incumbent reviews — the moat a new listing must climb

Competition

Great35%

top-5 click share — an open shelf

Brand share

Great56%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+57.6%

90-day search growth — must beat 0% to launch

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Price range

Good£3.34–£28.13

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£10.87

avg listing price — sweet spot $15–$100

Market size

Okay£135K

£135K/yr · 252K searches