60
plastic chair
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Incredible£39.34avg listing price — sweet spot $15–$100
Review moat
Great428.63avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Great38%top-5 click share — an open shelf
Price range
Great£7.55–£119.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+48.8%90-day search growth — must beat 0% to launch
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Market size
Bad£63K£63K/yr · 147K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Signals Out of Stock