40
pennywise
Skip itA small market ($24K/yr) — this niche doesn't clear our bar today.
Avg price
Great£22.33avg listing price — sweet spot $15–$100
Price range
Great£5.52–£70.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Review moat
Great439.29avg incumbent reviews — the moat a new listing must climb
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-33.6%90-day search growth — must beat 0% to launch
Market size
Bad£24K£24K/yr · 152K searches