80
parasol base
Launch itA $1.1M/yr market growing +904.4% this quarter with returns at 0.4% — clears our launch bar.
Growth
Incredible+904.4%90-day search growth — must beat 0% to launch
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Market size
Great£1.1M£1.1M/yr · 1.3M searches
Avg price
Great£16.55avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good£8.00–£35.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good63%top-5 brand share — brands hold most of the demand
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,120.04avg incumbent reviews — the moat a new listing must climb
Signals Trending