48
omelette maker
Skip itSoft demand (-44.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great£18.40avg listing price — sweet spot $15–$100
Conversion
Great7.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good£4.32–£40.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.3%return rate — above 5% kills the launch gate
Market size
Good£624K£624K/yr · 484K searches
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Okay2,976.92avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf
Growth
Bad-44.3%90-day search growth — must beat 0% to launch