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olive tree feed
Worth a lookShows searches that convert (22.6% search→purchase), but prices mostly outside the sweet spot ($5.29–$9.45) keeps it on the watch list.
Conversion
Incredible22.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Incredible+115.0%90-day search growth — must beat 0% to launch
Review moat
Great321.8avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay£149K£149K/yr · 84K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.90avg listing price — sweet spot $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Price range
Bad£5.29–£9.45cheapest to priciest tracked listing — scored on the share inside $15–$100
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