47
nespresso vertuo pod holder
Skip itSoft demand (-14.5% this quarter) — this niche doesn't clear our bar today.
Avg price
Great£19.52avg listing price — sweet spot $15–$100
Review moat
Good576.75avg incumbent reviews — the moat a new listing must climb
Price range
Good£9.66–£29.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Returns
Good2.7%return rate — above 5% kills the launch gate
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£131K£131K/yr · 182K searches
Growth
Bad-14.5%90-day search growth — must beat 0% to launch