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muslin blanket
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+689.0%90-day search growth — must beat 0% to launch
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Great£19.64avg listing price — sweet spot $15–$100
Price range
Great£9.09–£36.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good514.38avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Bad76%top-5 click share — a locked-up shelf
Conversion
Bad0.9%search→purchase rate — share of searches ending in a sale
Brand share
Bad96%top-5 brand share — brand-locked demand
Market size
Bad£28K£28K/yr · 162K searches