50
mini whisk
Worth a lookShows low returns (0.6%), but prices mostly outside the sweet spot ($2.23–$11.52) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Brand share
Good60%top-5 brand share — brands hold most of the demand
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay£112K£112K/yr · 190K searches
Review moat
Bad7,725.74avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.1%90-day search growth — must beat 0% to launch
Avg price
Bad£5.00avg listing price — sweet spot $15–$100
Price range
Bad£2.23–£11.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand