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metal cabinet
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Competition
Great25%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great59%top-5 brand share — no brand owns this niche
Avg price
Good£101.57avg listing price — sweet spot $15–$100
Review moat
Good997.15avg incumbent reviews — the moat a new listing must climb
Price range
Okay£29.40–£204.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£160K£160K/yr · 215K searches
Growth
Bad-11.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale