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liverpool blanket
Skip itA small market ($17K/yr) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Avg price
Great£16.82avg listing price — sweet spot $15–$100
Review moat
Good507avg incumbent reviews — the moat a new listing must climb
Price range
Good£9.32–£31.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand
Growth
Bad-40.4%90-day search growth — must beat 0% to launch
Market size
Bad£17K£17K/yr · 21K searches