55
jewellery making kit
Worth a lookShows low returns (0.6%), but weak search conversion (2.2%) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Great46%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,231.72avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.03–£28.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.63avg listing price — sweet spot $15–$100
Growth
Okay+12.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£148K£148K/yr · 574K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand