49
iron on patches
Skip itPricing outside the sweet spot ($7.09 avg) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Brand share
Good64%top-5 brand share — brands hold most of the demand
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,536.15avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Okay£135K£135K/yr · 715K searches
Price range
Okay£2.92–£19.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-2.9%90-day search growth — must beat 0% to launch
Avg price
Bad£7.09avg listing price — sweet spot $15–$100