40
instant snow
Skip itPrices mostly outside the sweet spot ($2.54–$9.09) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,567.78avg incumbent reviews — the moat a new listing must climb
Growth
Okay+12.5%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand
Avg price
Bad£5.23avg listing price — sweet spot $15–$100
Competition
Bad86%top-5 click share — a locked-up shelf
Market size
Bad£14K£14K/yr · 32K searches
Price range
Bad£2.54–£9.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier