50
hen party sash
Worth a lookShows low returns (0.9%), but prices mostly outside the sweet spot ($1.85–$13.40) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Review moat
Great249.98avg incumbent reviews — the moat a new listing must climb
Competition
Great39%top-5 click share — an open shelf
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good5.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+17.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.08avg listing price — sweet spot $15–$100
Market size
Bad£52K£52K/yr · 146K searches
Price range
Bad£1.85–£13.40cheapest to priciest tracked listing — scored on the share inside $15–$100