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50

halloween tombstone decorations

Worth a look

Shows beatable incumbent ratings (4.0★), but a small market ($4K/yr) keeps it on the watch list.

Market size 1Growth 77Conversion 5Competition 28Returns 76Price range 67Avg price 71Brand share 52Review moat 86Quality gap 93

Quality gap

Great4.0★

avg incumbent rating — lower means beatable quality

Review moat

Great275.8

avg incumbent reviews — the moat a new listing must climb

Growth

Great+64.7%

90-day search growth — must beat 0% to launch

Returns

Great1.9%

return rate — above 5% kills the launch gate

Avg price

Good£14.47

avg listing price — sweet spot $15–$100

Price range

Good£4.57–£36.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad£4K

£4K/yr · 65K searches