40
grey cushion covers
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.74avg listing price — sweet spot $15–$100
Review moat
Okay2,780.75avg incumbent reviews — the moat a new listing must climb
Price range
Okay£5.50–£18.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-29.5%90-day search growth — must beat 0% to launch
Market size
Bad£31K£31K/yr · 166K searches