54
gold candles
Worth a lookShows low returns (0.6%), but soft demand (-24.2% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Brand share
Great55%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Great492avg incumbent reviews — the moat a new listing must climb
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Price range
Okay£2.51–£21.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£76K£76K/yr · 97K searches
Avg price
Bad£5.80avg listing price — sweet spot $15–$100
Growth
Bad-24.2%90-day search growth — must beat 0% to launch