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funeral flowers

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A small market ($45K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 15Conversion 15Competition 52Returns 99Price range 85Avg price 95Brand share 34Review moat 85Quality gap 24

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Incredible£26.07

avg listing price — sweet spot $15–$100

Review moat

Great296.8

avg incumbent reviews — the moat a new listing must climb

Price range

Great£9.00–£54.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-20.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.2%

search→purchase rate — share of searches ending in a sale

Market size

Bad£45K

£45K/yr · 143K searches