60
friendship bracelet making kit
Worth a lookShows low returns (0.6%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Great51%top-5 brand share — no brand owns this niche
Market size
Good£727K£727K/yr · 2.0M searches
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Price range
Good£4.98–£28.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+19.3%90-day search growth — must beat 0% to launch
Review moat
Okay1,603.93avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Avg price
Okay£10.93avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality