48
forks
Skip itPrices mostly outside the sweet spot ($3.57–$13.54) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible15.3%search→purchase rate — share of searches ending in a sale
Market size
Good£545K£545K/yr · 472K searches
Review moat
Good1,431.38avg incumbent reviews — the moat a new listing must climb
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Avg price
Bad£7.57avg listing price — sweet spot $15–$100
Price range
Bad£3.57–£13.54cheapest to priciest tracked listing — scored on the share inside $15–$100