48
food flask
Skip itSoft demand (-46.2% this quarter) — this niche doesn't clear our bar today.
Competition
Great35%top-5 click share — an open shelf
Returns
Great1.8%return rate — above 5% kills the launch gate
Avg price
Good£13.96avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good£430K£430K/yr · 1.6M searches
Price range
Good£6.74–£25.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,340.17avg incumbent reviews — the moat a new listing must climb
Growth
Bad-46.2%90-day search growth — must beat 0% to launch