71
fold up fan
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Incredible£24.79avg listing price — sweet spot $15–$100
Brand share
Great47%top-5 brand share — no brand owns this niche
Price range
Great£5.96–£55.01cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great36%top-5 click share — an open shelf
Review moat
Good940.91avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Bad£30K£30K/yr · 52K searches