Skip to content
39

filter kettle

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 58Growth 11Conversion 65Competition 2Returns 48Price range 95Avg price 95Brand share 0Review moat 22Quality gap 67

Avg price

Incredible£36.04

avg listing price — sweet spot $15–$100

Price range

Incredible£21.26–£58.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Market size

Good£450K

£450K/yr · 215K searches

Returns

Okay3.2%

return rate — above 5% kills the launch gate

Review moat

Bad10,158

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-27.1%

90-day search growth — must beat 0% to launch

Competition

Bad97%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand