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filleting knife
Worth a lookShows low returns (0.8%), but a small market ($44K/yr) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Avg price
Great£15.72avg listing price — sweet spot $15–$100
Price range
Great£3.38–£49.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good578.96avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Growth
Okay+17.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Market size
Bad£44K£44K/yr · 107K searches