46
electric pot
Skip itSoft demand (-30.9% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£26.87avg listing price — sweet spot $15–$100
Price range
Great£12.64–£64.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great35%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay1,860.49avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.5%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£56K£56K/yr · 145K searches
Growth
Bad-30.9%90-day search growth — must beat 0% to launch