75
electric fly swatter
Worth a lookShows demand growing +893.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+893.2%90-day search growth — must beat 0% to launch
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Market size
Good£311K£311K/yr · 229K searches
Avg price
Good£12.03avg listing price — sweet spot $15–$100
Review moat
Okay2,341.25avg incumbent reviews — the moat a new listing must climb
Price range
Okay£5.32–£19.99cheapest to priciest tracked listing — scored on the share inside $15–$100