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51

dyson filter replacement

Worth a look

Shows searches that convert (9.0% search→purchase), but a deep review moat (3,490 avg reviews) keeps it on the watch list.

Market size 38Growth 31Conversion 83Competition 46Returns 68Price range 82Avg price 72Brand share 52Review moat 30Quality gap 47

Conversion

Great9.0%

search→purchase rate — share of searches ending in a sale

Price range

Great£5.07–£67.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£14.64

avg listing price — sweet spot $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£193K

£193K/yr · 146K searches

Growth

Okay+4.4%

90-day search growth — must beat 0% to launch

Review moat

Okay3,490.23

avg incumbent reviews — the moat a new listing must climb