51
drawer organiser
Worth a lookShows low returns (1.7%), but soft demand (-19.5% this quarter) keeps it on the watch list.
Returns
Great1.7%return rate — above 5% kills the launch gate
Market size
Great£907K£907K/yr · 2.4M searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Avg price
Okay£10.67avg listing price — sweet spot $15–$100
Review moat
Okay3,412.63avg incumbent reviews — the moat a new listing must climb
Growth
Bad-19.5%90-day search growth — must beat 0% to launch
Price range
Bad£5.66–£16.68cheapest to priciest tracked listing — scored on the share inside $15–$100