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door curtain
Skip itWeak search conversion (0.8%) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.7%return rate — above 5% kills the launch gate
Price range
Good£5.19–£35.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£11.41avg listing price — sweet spot $15–$100
Review moat
Bad7,731.15avg incumbent reviews — the moat a new listing must climb
Market size
Bad£82K£82K/yr · 901K searches
Growth
Bad-7.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale