59
desk chair no wheels
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Incredible£46.17avg listing price — sweet spot $15–$100
Brand share
Great46%top-5 brand share — no brand owns this niche
Review moat
Good565.74avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£205K£205K/yr · 448K searches
Price range
Okay£6.45–£218.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-22.2%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand