37
denby mugs
Skip itA small market ($15K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible£30.97avg listing price — sweet spot $15–$100
Competition
Great30%top-5 click share — an open shelf
Review moat
Great409.21avg incumbent reviews — the moat a new listing must climb
Returns
Good2.4%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Okay£11.21–£339.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-10.5%90-day search growth — must beat 0% to launch
Brand share
Bad96%top-5 brand share — brand-locked demand
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£15K£15K/yr · 92K searches
Signals Out of Stock