64
deer repellent
Worth a lookShows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible3.5★avg incumbent rating — lower means beatable quality
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Growth
Incredible+131.0%90-day search growth — must beat 0% to launch
Price range
Great£6.93–£62.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great378.9avg incumbent reviews — the moat a new listing must climb
Avg price
Great£17.33avg listing price — sweet spot $15–$100
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Market size
Bad£20K£20K/yr · 21K searches