59
cork roll
Worth a lookShows a thin review moat (124 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Great123.84avg incumbent reviews — the moat a new listing must climb
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great29%top-5 click share — an open shelf
Price range
Great£3.08–£69.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great£15.24avg listing price — sweet spot $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-12.2%90-day search growth — must beat 0% to launch
Market size
Bad£32K£32K/yr · 54K searches