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57

cordyline

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 2Growth 62Conversion 61Competition 64Returns 100Price range 74Avg price 71Brand share 9Review moat 92Quality gap 84

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great157

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good£8.13–£34.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£14.53

avg listing price — sweet spot $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Growth

Good+39.3%

90-day search growth — must beat 0% to launch

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Brand share

Bad97%

top-5 brand share — brand-locked demand

Market size

Bad£9K

£9K/yr · 12K searches