64
coffee table
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Competition
Great23%top-5 click share — an open shelf
Avg price
Great£54.63avg listing price — sweet spot $15–$100
Brand share
Great48%top-5 brand share — no brand owns this niche
Market size
Great£1.3M£1.3M/yr · 5.5M searches
Review moat
Good694.55avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Okay£16.27–£198.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-20.5%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale