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51

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Worth a look

Shows demand growing >1,000% this quarter, but a small market ($15K/yr) keeps it on the watch list.

Market size 4Growth 100Conversion 90Competition 21Returns 99Price range 23Avg price 49Brand share 32Review moat 64Quality gap 38

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Conversion

Great10.7%

search→purchase rate — share of searches ending in a sale

Review moat

Good958.44

avg incumbent reviews — the moat a new listing must climb

Avg price

Okay£11.82

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Price range

Bad£6.06–£17.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad£15K

£15K/yr · 12K searches

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