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53

carpet runners

Worth a look

Shows a sweet-spot price point ($20.42 avg), but weak search conversion (0.6%) keeps it on the watch list.

Market size 54Growth 11Conversion 8Competition 77Returns 60Price range 68Avg price 89Brand share 84Review moat 54Quality gap 63

Avg price

Great£20.42

avg listing price — sweet spot $15–$100

Brand share

Great51%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Price range

Good£6.42–£33.60

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.6%

return rate — above 5% kills the launch gate

Market size

Good£371K

£371K/yr · 2.8M searches

Review moat

Good1,327.78

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-27.7%

90-day search growth — must beat 0% to launch

Conversion

Bad0.6%

search→purchase rate — share of searches ending in a sale