49
carbon steel wok
Skip itSoft demand (-33.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible£30.04avg listing price — sweet spot $15–$100
Price range
Great£12.77–£64.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great59%top-5 brand share — no brand owns this niche
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Returns
Good2.8%return rate — above 5% kills the launch gate
Review moat
Okay1,573.07avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£69K£69K/yr · 91K searches
Growth
Bad-33.7%90-day search growth — must beat 0% to launch
Signals No Dominant Brand