41
brown wrapping paper
Skip itPrices mostly outside the sweet spot ($3.34–$8.72) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible15.7%search→purchase rate — share of searches ending in a sale
Market size
Good£519K£519K/yr · 579K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad7,195.09avg incumbent reviews — the moat a new listing must climb
Growth
Bad-6.7%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf
Avg price
Bad£5.72avg listing price — sweet spot $15–$100
Brand share
Bad97%top-5 brand share — brand-locked demand
Price range
Bad£3.34–£8.72cheapest to priciest tracked listing — scored on the share inside $15–$100