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british flag
Skip itA small market ($41K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Growth
Good+44.7%90-day search growth — must beat 0% to launch
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Okay1,542.19avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad£2.66–£18.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£6.20avg listing price — sweet spot $15–$100
Market size
Bad£41K£41K/yr · 88K searches