47
bread maker
Skip itSoft demand (-38.3% this quarter) — this niche doesn't clear our bar today.
Market size
Great£1.7M£1.7M/yr · 1.5M searches
Avg price
Great£85.97avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good854.37avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Price range
Okay£47.52–£184.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.5%return rate — above 5% kills the launch gate
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-38.3%90-day search growth — must beat 0% to launch
Signals High Price