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50

boston shaker

Worth a look

Shows low returns (0.5%), but a small market ($43K/yr) keeps it on the watch list.

Market size 11Growth 53Conversion 79Competition 38Returns 97Price range 63Avg price 66Brand share 54Review moat 44Quality gap 25

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Great8.1%

search→purchase rate — share of searches ending in a sale

Avg price

Good£13.86

avg listing price — sweet spot $15–$100

Price range

Good£6.79–£29.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Growth

Good+24.2%

90-day search growth — must beat 0% to launch

Review moat

Okay2,076.4

avg incumbent reviews — the moat a new listing must climb

Competition

Okay62%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£43K

£43K/yr · 39K searches