58
bird seed 20kg
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible14.4%search→purchase rate — share of searches ending in a sale
Avg price
Great£15.29avg listing price — sweet spot $15–$100
Growth
Good+56.0%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay£4.74–£24.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£234K£234K/yr · 106K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,734.53avg incumbent reviews — the moat a new listing must climb