74
bird bath
Worth a lookShows demand growing +227.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+227.2%90-day search growth — must beat 0% to launch
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great38%top-5 click share — an open shelf
Avg price
Great£15.59avg listing price — sweet spot $15–$100
Price range
Good£5.46–£34.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£509K£509K/yr · 1.6M searches
Review moat
Okay1,988.85avg incumbent reviews — the moat a new listing must climb
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Signals Trending