65
bench cushion
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great£21.87avg listing price — sweet spot $15–$100
Growth
Great+99.4%90-day search growth — must beat 0% to launch
Price range
Great£7.48–£59.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Great493.76avg incumbent reviews — the moat a new listing must climb
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Okay£120K£120K/yr · 725K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale