45
art set for kids 6-12
Skip itSoft demand (-4.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good£12.23avg listing price — sweet spot $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Price range
Okay£3.19–£22.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay3,083.55avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£150K£150K/yr · 356K searches
Growth
Bad-4.9%90-day search growth — must beat 0% to launch