vibrator for men
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Incredible51.79avg incumbent reviews — the moat a new listing must climb
Avg price
Great£73.28avg listing price — sweet spot $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£6.93–£242.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+2.7%90-day search growth — must beat 0% to launch
Brand share
Bad90%top-5 brand share — brand-locked demand
Market size
Bad£88K£88K/yr · 260K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, vibrator for men is a £88K/yr Amazon United Kingdom market (260K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jun–Jul. Verdict: Skip it — 46/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
vibrator for men market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- £55K–£73K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 0%
- Out of stock
- 9.3%
- Avg brand age
- 28 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
39
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
46%
Top 20: 89%
Open market
8%
- Fifesoo73%
- YunJiaoon6%
- Generic5%
- SoloFun3%
- BeHorny2%
- Kismloit2%
- Open — no brand owns it (8 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.7% search growth over the last 90 days.Peak months: Jun, Jul · busiest ÷ quietest = 1.8×
Top vibrator for men search terms
- realistic male mastusbator doll72K/yr
- male masterubaters doll70K/yr
- life size male mastusbator doll42K/yr
- sex toyscouples for man full body26K/yr
- adult dolls for men silicone13K/yr
- silicone sexdole for men10K/yr
- sex dollsd0lls for men big size9K/yr
- fifesoo sex realistic7K/yr
- realistic sexdole for men11K/yr
Top vibrator for men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Fifesoo Male Masterubaters Toy for Men Soft Textured Adult Sex Toy Sleeve Comfortable Flexible Design for Mens Pleasure Private Solo Use or Intimate Sex Toys4couples Men & Women UK Adult Toys
Fifesoo£109.504.6★16 rev
Upgraded Male Masterubaters Sex Toy 3D Internal Structure Sex Toyscouples for Couples Soft Touch Design Easy to Clean Masturbator IPX7 Waterproof and Durable Adult Toys for Men
Fifesoo£68.584.6★30 rev
Upgraded Male Masterubaters Sex Toy 3D Internal Structure Sex Toyscouples for Couples Soft Touch Design Easy to Clean Masturbator IPX7 Waterproof and Durable Adult Toys for Men
Fifesoo£50.345.0★8 rev
Fifesoo Easy to Clean Male masterubaters Sex Toys Soft Material Masturbator Extended & Upgraded 3D Structure Sex Toyscouples for Couple IPX7 Waterproof Adult Toys for Solo or Couple Use
Fifesoo£95.034.3★11 rev
Realistic Male Masturbator Sex Toys for Men Adult Toys Sex for Couples Pocket Pussy Male Mastuabors Mens Toys4couples Men & Women Anal Toys
YunJiaoon£40.733.0★6 rev
Newest
by launch date
Long Lasting Portable Sex Toyscouples for Man Soft Flexible Male Masturbator Universal Training Massager Comfortable Adult Male Masterubaters
Fifesoo£58.5747 rev
Fifesoo Male Masterubaters Toy for Men Soft Textured Adult Sex Toy Sleeve Comfortable Flexible Design for Mens Pleasure Private Solo Use or Intimate Sex Toys4couples Men & Women UK Adult Toys
Fifesoo£109.5016 rev
Upgraded Male Masterubaters Sex Toy 3D Internal Structure Sex Toyscouples for Couples Soft Touch Design Easy to Clean Masturbator IPX7 Waterproof and Durable Adult Toys for Men
Fifesoo£50.348 rev
Fifesoo Easy to Clean Male masterubaters Sex Toys Soft Material Masturbator Extended & Upgraded 3D Structure Sex Toyscouples for Couple IPX7 Waterproof Adult Toys for Solo or Couple Use
Fifesoo£95.0311 rev
Massager with Adjustable Angles Massager with Multiple Adjustable Angles Male Masterubaters Sex Toyscouples for Man Sex Toys for Men Male Masturbator
Fifesoo£108.0128 rev
Trending
90-day click momentumLong Lasting Portable Sex Toyscouples for Man Soft Flexible Male Masturbator Universal Training Massager Comfortable Adult Male Masterubaters
Fifesoo£58.574.6★
Fifesoo Upgraded Male Masterubaters 3D Textured Sleeve Sex Toyscouples for man Premium TPE Material Soft Feel Easy to Clean Discreet Packaging Gift for Him
Fifesoo£25.874.6★
Fifesoo Male Masterubaters Toy for Men Soft Textured Adult Sex Toy Sleeve Comfortable Flexible Design for Mens Pleasure Private Solo Use or Intimate Sex Toys4couples Men & Women UK Adult Toys
Fifesoo£109.504.6★
Comfortable Massager for Men Soft Massager Sex Toys for Men Portable Massage Male Masterubaters. Sex Toyscouples for Man Male Masturbator
Fifesoo£66.864.1★
Easy to Clean Male masterubaters Sex Toys Soft Material Masturbator Extended & Upgraded 3D Structure Sex Toyscouples for Couple IPX7 Waterproof Adult Toys for Solo or Couple Use
Fifesoo£55.015.0★
What buyers say about vibrator for men
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing Quality”
“Great Value For Money”
“Amazing toy”
“Super easy to clean”
“the soft material feels comfortable”
“Very easy to use”
“Does exactly what it promises”
“Best Masturbator I've Owned”
“The suction is strong”
“the vibration is nice”
What buyers complain about
“unfortunately doesn't fit me well”
“Broke after 2 uses”
“Poor quality”
“In fact it was painful suction”
“its pricey”
“This provided no pleasure what so ever”
“not so easy to clean”
“its work 2s then again off”
“It was heavier than anticipated”
“it seems to struggle with it”
Top return reasons
Common questions
- Is vibrator for men profitable to sell on Amazon United Kingdom?
- The niche generates £88K/yr across 33 tracked products. 12 of 28 products launched in the last 360 days are still selling. 90-day search growth is +2.7%. Flapen's verdict: Skip it (46/100).
- How competitive is the vibrator for men niche?
- 14 brands and 39 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in vibrator for men?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 0.1%.
- When does demand for vibrator for men peak?
- Demand peaks in Jun–Jul; the busiest month runs 1.8× the quietest.
- What does it cost to enter the vibrator for men niche?
- Listings span £6.93–£242.69; the average listing price is £73.28 (sweet spot $15–$100). The average incumbent carries 52 reviews — the moat a new listing must climb.