double ended dildo
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Incredible47.52avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good£6.96–£30.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£13.45avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Growth
Bad-11.1%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad£34K£34K/yr · 162K searches
According to Flapen's Amazon United Kingdom niche tracking, double ended dildo is a £34K/yr Amazon United Kingdom market (162K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
double ended dildo market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- £40K–£54K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 13.5%
- Avg brand age
- 34 months
- Avg seller age
- 207 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
28
Top-5 brand share
76%
Top 20: 100%
Top-5 click share
50%
Top 20: 93%
Open market
17%
- XSAXLYX24%
- bsqipsd20%
- SUNSDEW12%
- Umania11%
- PenghaiYunfei9%
- QiCheng&LYS7%
- Open — no brand owns it (10 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.1% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.5×
Top double ended dildo search terms
- double dildo72K/yr
- double ended dildo73K/yr
- double sided dildo10K/yr
- double end dildo7K/yr
Top double ended dildo products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
17.7Inch Double-Ended Dildo Waterproof Jelly Double Dongs Realistic Dildo Butt Plug Massager G-Spot Adult Toys Masturbation Toys Male Sex Toys for Women Men - Pink
XSAXLYX£10.484.5★20 rev
34 cm Double Dildo Realistic Dildo Flexible Clear Jelly Dildos Long Dong for Double-Sided Lesbian/G-Spot Stimulator Sex Toy for Women Men Couples
Umania£8.484.2★147 rev
12.8 Inch Double Dongs Dildo Realistic Double-Ended Dildo Flexible & Bendable Doubles Sided Dildos Penetrating G spot Anal Long Dildos Women Lesbian Sex Toys for Couples Beginner
PenghaiYunfei£8.594.4★4 rev
8 Inch Double Ended Realistic Dildo for Beginners with Suction Cup Base for Hands-Free Play Clear Anal Dildo for Clitoral G-spot and Anal Play Sex Toy (Purple)
SUNSDEW£11.944.6★42 rev
13 Lover Real Double Ended Dildo Imitation Jelly Double Dongs Dildo Penis Cock Anal Butt Plug Massager G-Spot Stimulation Orgasmic Adult Sex Toys for Women Men BBC Gay Dildos (Pink 13 in)
QiCheng&LYS£7.274.0★14 rev
Newest
by launch date
Realistic Double-Ended Dildo - 20Cm Black Large Dildo Big Suction Cup Hands-Free Play Thick G-Spot Anal Sex Toys L Fat Vaginal Anal Plug Curved Shaft Suitable for Women and Lesbians
bsqipsd£13.9021 rev
Dildo Strap On Strapless Strapon Detachable Double Sided Dildo Wearable Vibrator Dildos Remote Control Clitoral & G Spot Stimulator Rose Sex Toys for Lesbian Couples Pegging Adult Toy
DRAGOSTI£30.00141 rev
Double-Ended Vibrator Sex Toys for Women and Couples 5 Flapping G Spot P-Spot Vibabrator Dildo 10 Vibration Stimulator Vibrators Toys4women Dual Strapless Strap On Penetration Vibrater Toy
OSUKNLLX£21.9454 rev
17.7 Double Ended Dildo Sex Toys for Lesbian Couple Extra Long Double Ended Dildo Realistic Real Texture Double Dong for Women Vaginal Stimulation Anal Beads
FREECOZYER£12.161 rev
Strap On Dildo for Men Women Harness 6.5/3.4 Inch Double Ended Dildos Silicone for Lesbian Couples Sex Toys with 10 Vibrating Modes Remote Control Wearable Vibrator Strapon Adult Toys Anal Toys
HIPARK£22.8634 rev
Trending
90-day click momentumRealistic Double-Ended Dildo - 20Cm Black Large Dildo Big Suction Cup Hands-Free Play Thick G-Spot Anal Sex Toys L Fat Vaginal Anal Plug Curved Shaft Suitable for Women and Lesbians
bsqipsd£13.903.7★
Double-Ended Vibrator Sex Toys for Women and Couples 5 Flapping G Spot P-Spot Vibabrator Dildo 10 Vibration Stimulator Vibrators Toys4women Dual Strapless Strap On Penetration Vibrater Toy
OSUKNLLX£21.945.0★
Shkanla Monster Double-Ended Dildo Huge Big Tentacle Realistic Dildo
Shkanla£20.494.4★
Lifelike Lover Luxe Double Ended Realistic Dildo - Huge Silicone Dildo with Strong Suction Cup - Transparent
bsqipsd£10.583.7★
12.8 Inch Double Dongs Dildo Realistic Double-Ended Dildo Flexible & Bendable Doubles Sided Dildos Penetrating G spot Anal Long Dildos Women Lesbian Sex Toys for Couples Beginner
PenghaiYunfei£8.594.4★
What buyers say about double ended dildo
What buyers praise and complain about, mined from review topics.What buyers love
“Fun toy”
“Vibration modes are brilliant”
“Very well built”
“Excellent toy, comfortable for both partners to use, the vibrations are powerful”
“Its such a reasonable price as well”
“Perfect fit”
“This is a comfortable product”
“Very convenient”
“Its so soft”
“The product came exactly as the picture”
What buyers complain about
“Battery could last longer”
“Far bigger”
“Only complaint is it's a little bit slimmer than I would like to use orally”
“although you may want to rinse them first as there is a bit of a synthetic smell that sticks to your skin”
“Unable to charge”
“Instructions are pitifully bad”
“Received a tiny little thing - nothing like the one shown here”
“Poor quality”
“the suction cup was completely useless”
“so no bath time fun for her”
Common questions
- Is double ended dildo profitable to sell on Amazon United Kingdom?
- The niche generates £34K/yr across 27 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -11.1%. Flapen's verdict: Skip it (49/100).
- How competitive is the double ended dildo niche?
- 16 brands and 28 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in double ended dildo?
- Top complaints mined from reviews: Battery Life, Size-Overall, Strength. The return rate is 0.1%.
- When does demand for double ended dildo peak?
- Demand peaks in Dec; the busiest month runs 1.5× the quietest.
- What does it cost to enter the double ended dildo niche?
- Listings span £6.96–£30.00; the average listing price is £13.45 (sweet spot $15–$100). The average incumbent carries 48 reviews — the moat a new listing must climb.